I started serious Investing Journey in Jan 2000 to create wealth through long-term investing and short-term trading; but as from April 2013 my Journey in Investing has changed to create Retirement Income for Life till 85 years old in 2041 for two persons over market cycles of Bull and Bear.

Since 2017 after retiring from full-time job as employee; I am moving towards Investing Nirvana - Freehold Investment Income for Life investing strategy where 100% of investment income from portfolio investment is cashed out to support household expenses i.e. not a single cent of re-investing!

It is 57% (2017 to Aug 2022) to the Land of Investing Nirvana - Freehold Income for Life!


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This blog is authored by an old multi-bagger blue chips stock picker uncle from HDB heartland!

"The market is not your mother. It consists of tough men and women who look for ways to take money away from you instead of pouring milk into your mouth." - Dr. Alexander Elder

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Thursday 24 October 2013

Believing Bullshit! (4)



Believing Bullshit! (3)

Samsung fined $340,000 for faking online comments


After being caught paying for false praise and negative comments about competitors, Samsung has been fined just over $340,000. The issue first arose internationally in April, when Taiwan's Fair Trade Commission (FTC) announced it was opening an investigation into the allegations. That investigation found the allegations were true: the FTC says Samsung used a "large number of hired writers and designated employees" to post in Taiwanese forums. The commission does add that the company did this through a third-party marketing company, just as Samsung originally claimed. Two local marketing firms were fined a combined total of over $100,000 for their part in the marketing ploy.
When news first broke of Samsung's behavior, HTC was presented as the victim of a campaign of defamation from the Korean company's army of commenters, but the FTC's report into the matter doesn't mention the Taiwanese company by name. Instead, it only notes that the company paid people to "highlight the shortcomings of competing products." The commission did dig up a lot more nefarious activity related to Samsung's commenters, though. The list of infractions includes the "disinfection of negative news about Samsung products," "palindromic Samsung product marketing," and the positive evaluation of Samsung products.
Both individually and collectively, these types of covert marketing are known in the industry as "astroturfing." While Samsung is by no means the first company to engage in astroturfing, it's been caught in the act twice this year alone. In relation to a later case, Samsung told The Verge that it remains "committed to engaging in transparent and honest communications with consumers."
 
 
CW8888: Really tough to know what is real and what is fake in the Cyberworld!
 
 
 

1 comment:

  1. Beware of who you socialize with in the cyberworld. Stranger danger.

    ReplyDelete

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